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Peter Forret

CTO, software architect and entrepreneur. Innovating cinema advertising technology since 2006.

Since 2024, A.I. is at the centre of my work, in two ways:

  • A.I. for software development: I build software together with A.I. coding agents like Claude Code, from RPA automation, to design systems and developer tooling.
  • A.I. for media processing: video, speech and language models that analyse trailers, ads and news: automated quality control and age rating (DCProof), media processing and admissions forecasting.

Before that: three decades of software architecture, from PKI and digital notarisation to cinema advertising technology. Technical Director at Brightfish, founder of DCProof, and the author of a pile of open-source Bash tools.